740-Tattoo · since 2012
From a graffiti crew and a sofa in Leer to a team of around 13 people in Lingen. This is the journey of 740.
Chapter by chapter
Before Giancarlo Noto ever touched skin, his lines belonged to the walls. As a graffiti writer he roamed the streets with his crew, and the crew had a name: 740, the digits from the postcode of his birthplace. Later the crew became a studio. The name stayed.
No shop, no sign, just a machine and sheer determination. In 2012 Giancarlo does his first tattoos in Leer, East Frisia, first on the sofa, then in the guest room. That’s how 740-Tattoo begins.
Demand grows faster than the flat. The move brings the first space with one single purpose: tattooing.
The first real studio, on Große Straße. At first Giancarlo works alone at the tattoo bench. Then Anto joins, and with him comes piercing.
The move to Burgstraße 12, right in the heart of Lingen. More space, more light and room for more people and more ideas. This is where we are at home today.
The studio grows: new tattoo artists, beauty treatments and much more. Today around 13 people work under the 740 name, each with their own signature style and all with the same high standards.
Giancarlo founds ArtFusion Expo, a tattoo and beauty convention at the Emslandhallen. Together with his brother Alessandro he builds it up and brings artists from all over the world to the city. The next one takes place in 2028.
Two brothers.
One team. One family.
Today the brothers Giancarlo and Alessandro Noto run the studio together. They earned their place on the streets of Lingen themselves. They go their own way and don’t let anyone tell them what to do.
With the Tattoo Akademie we pass on what we’ve learned. With 740 Clothing we take the family to the streets. We’re far from finished.
We let the future play for us.
740-Tattoo